BluCactus - 5 Reasons Why Influencer Marketing Is Becoming a Big Trend In Business in 2023

5 Reasons Why Influencer Marketing Is Becoming a Big Trend In Business in 2023. Influencer marketing has taken the world by storm. In 2023, it’s making an even bigger splash in the business realm. 67% of marketers are planning to increase influencer marketing spending this year. Businesses are turning to influencers to capture attention, build credibility, and forge genuine connections with consumers, no matter the niche or scale.

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BluCactus - 7 Essential Facts You Should Know About Influencer Marketing

7 Essential Facts You Should Know About Influencer Marketing. If you are here, you already know you want to leverage influencer marketing. You need the right tips to get started.

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BluCactus - How Beauty Influencers Can Successfully Impact Your Sales

How Beauty Influencers Can Successfully Impact Your Sales. In an age where social media is progressing every year, many beauty brands in the U.S. are looking to incorporate any possible strategy to boost their online sales. Lucky for them, their online presence can take advantage of influencer marketing. Utilizing beauty influencers within your marketing campaigns can be a game changer, as every beauty audience becomes obsessed with the products and brands influencers promote. Influencers have the power to kickstart trends, increase brand awareness, and even decide what customers should or should not buy. If your beauty business can get popular beauty influencers on board, your sales will surely grow, and we’ll tell you how! 

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BluCactus - brand ambassadors

What’s the difference between influencers and brand ambassadors? In digital marketing, there’s a very common strategy used by brands to promote a particular service or product on social media. This is the use of people with a certain level of fame and reputation to obtain better results. This way, brands can improve their visibility, range, and engagement.

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BluCactus - Pinterest influencers

Top 15 Pinterest influencers you must know. Influencer marketing has been around for a long time. And since then it hasn’t ceased to be an important part of this social media platform. This tool works on the visual discovery, which is why many brands turn to the most influential influencers to promote both their products and campaigns. Therefore, if you own a brand, you must know the 15 most important influencers on this platform.

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