Corporate Identity Design Services

Corporate Identity Design Company

Present your brand with a unique and comprehensive visual concept. At BluCactus, we offer Corporate Identity Design Services. We focus on creating simple, memorable, and enduring brand images that show the biggest strengths of our client’s businesses. We help you establish and strengthen your brand image while promoting your product or service.

Our top-notch team carefully determines the specific elements your corporate identity development needs to engage your target audience. These are features that both educate and move your customers. As a seasoned branding company, it’s our job to make your ideas come true. Hence, we engineer whatever concept you think better represents your brand into a striking and unique logo.

Despite the widespread belief that “you can’t judge a book by its cover,” as buyers, we often do this while making purchases. Thus, BluCactus will ensure your brand’s “cover” is one to remember and irresistible to buy.

BluCactus --Corporate Identity Development
BluCactus - Corporate Identity Development

Corporate Identity Services

A corporate identity package conveys a unique and memorable image

A company’s corporate identity encompasses all of the visual elements of a company. For example, logo design or all corporate graphic design refers to the development of the communicational visual elements of a company. Fonts, colors, and corporate stationery are also part of a company’s corporate identity. Therefore, corporate identity ensures the company’s external and internal communications are consistent.

Through visual means, corporate identity conveys the intangible aspects of a company. For example, the philosophy of the organization, its mission, and its values. Effective corporate identity helps you reach your target audience.

BluCactus, Corporate Identity Agency

Now, more than ever, organizations need to carry out actions that lead them to create an eye-catching, modern, and attractive brand image. Our graphic design and marketing team aims to find a corporate identity that conveys your brand’s unique and comprehensive visual concept and leaves a striking impression on your audience. For that purpose, we will build a corporate identity manual for your business to follow so you can build up a brand that inspires trust and reliability in your customers.

BluCactus - Corporate Identity Agency

What is a corporate identity?

A corporate identity is everything that alludes to the presentation of a company: the image and personality of a company perceived by its audience. Corporate identity design refers to the creative decisions of a corporation. It includes aspects such as using a specific word in a slogan and choosing colors or typography. A professional corporate identity design company develops strong and appealing corporate identities that help enterprises reach their target audiences.

Corporate identity is crucial to your company’s success since it is the general perception of your prospects and potential clients about your brand, products, and services. For that reason, it is of great importance. For example, choose the colors of your logo. Black and blue have different emotional and semantic connotations. Black is elegant, bold, and sober. Blue is simple, fresh, and friendly. In this way, a logo designed in black will not cause the same impression as a logo with a blue design.

A creative identity design aims at engaging your audience

Reaching your target audience effectively and creating an emotional connection with your customers is vital to boost your business. Thus, the best way to develop a corporate identity design is to consider the impression you would like to leave on your customers and how to differentiate yourself from the competition.

What is the corporate identity for?

The concept that a corporate identity design reflects

A corporate identity includes much more than just a logo. It’s a reflection of a company’s personality and its way of working. As a corporate identity design company, our job is to capture these elements with a creative visual concept that leaves a remarkable impression on your target audience. A logo design is part of a corporate identity, but corporate identity design is a much broader field. At BluCactus, a brand identity company, we offer a comprehensive corporate identity package that includes all the visual elements you need to have a versatile and striking corporate identity.


Compelling corporate identity design: a strategy to succeed


A corporate identity design includes guidelines for creating a web page, brochures, and digital commercial catalogs. Means of communication that are part of a company’s marketing plan. Therefore, a good corporate identity manual is essential for the right performance of a brand. BluCactus’ corporate identity services focus on designing unique and eye-catching visual elements that represent your company’s personality and, thus, allow you to captivate your customers and succeed in the market.

BluCactus - What is the corporate identity for?
BluCactus - How is a corporate identity developed?

Brand Identity Design Services

What involves Corporate Identity Development?

The main aspect to consider is the image you want to project and the audience you want to reach. In this way, the corporate identity of a restaurant will not be conceived in the same way as the corporate identity of a clinic. Even though both businesses aim to convey an image of commitment to high-quality service, the second must cause a more serious impression than the first.

Corporate Identity Agency

Corporate identity is the visual representation of a company or organization. This identity will depend on the image or visual concept that a branding agency will develop for the company. Simply put, corporate identity is a company’s cover letter. It’s the image that the company conveys to the world.

Corporate identity not only comprises a company’s logo or business card design. It also includes corporate stationery, typography, corporate colors, auxiliary graphic elements, website design, interior design, and corporate architecture.

Why are corporate identity design services important for a company?

Because a company without corporate identity goes unnoticed by customers or users. Often, a company without a corporate identity conveys a lack of seriousness and commitment toward its customers, which affects its reputation.

In this way, corporate identity is an added value for your business. A company with a corporate identity has intangible values. For example, a mission, vision, and philosophy. To represent these values, it’s necessary to add tangible aspects. For example, brand, typography, corporate colors, and complementary graphic elements reinforce the brand and give the company a stronger image.

Having a corporate identity will help your company in several ways

  • Be easily recognized and remembered by customers.
  • Build a positive reputation.
  • Promote your business (through advertising items such as pens, mousepads, pencils, decals, erasers, glasses, etc.).
  • Increase the scope of your brand thanks to engaging corporate identity design.
  • Visually differentiate yourself from the competition.

Corporate Identity Design Services

Designers research your company’s background to develop an attractive image to design your corporate identity. Their goal is to create a design that suits your company’s style, conveys its values, and captivates your target audience. Hence, a well-thought corporate identity is a strategic tool for achieving a competitive advantage. In this way, a stunning design leads you to reach your business goals.

BluCactus - Having a corporate identity will help your company in several ways
BluCactus - What is a corporate identity Manual?

What is a corporate identity manual?

Brand Identity Design Services

It is a document that CI branding agencies create and deliver along with the company’s brand image design or redesign. A corporate identity manual defines and collects the elements that are part of a brand’s visual identity.

Why is a corporate identity manual important?

A corporate identity manual is a set of guidelines for corporate identity applications. In other words, instructions about using your corporate graphics to build a strong brand identity. The corporate identity design of your brand should never be left to chance in any context. Hence, every detail of it must be adapted to a defined style. In this way, by showing a coherent and consistent corporate identity, you will be able to inspire trust, reliability, and professionalism in your audience.

BluCactus - Why is a corporate identity Manual Important?

What does the corporate identity manual include?

At BluCactus, we use an extensive corporate identity manual with guidelines for all possible designs. It includes the following sections:

What it contains is

BluCactus - Logo and its versions

Logo and its formats

Corporate Identity Design Services

Your brand or company logo is a powerful marketing tool that communicates crucial information about your business. A corporate identity manual includes instructions on how to use it effectively.


Within corporate identity development, graphic designers specify a series of font styles that better convey your company’s personality and indicate when it is more convenient to use them.

BluCactus - Typefaces

Corporate Colors

Brand Identity Design Services

Your corporate identity design will have a color scheme that evokes the emotions you want to inspire in your target audience. The manual and its specific functionalities must reflect both primary and complementary colors.

Graphic Line

When creating a brand, its graphic line must be defined. A visual line corresponds to the layout guidelines for your communication materials, which contributes to building a positive reputation.

BluCactus - Graphic Line
BluCactus - Icons


Icons are handy for describing functions and features with an interactive approach. Besides, they help you explain the steps of processes and make them easier to understand for users.

BluCactus Corporate Identity Design Company - Contact Us for Corporate Identity Development +1 469 206 5510

Contact us today for Corporate Identity Design Services

BluCactus offers professional corporate identity design services to help your business have a professional and unique visual identity. Contact us now, and we will develop a powerful corporate identity for your brand or company.