Tag Archive for: Fashion Marketing

BluCactus - What is Shein’s marketing strategy?

What is Shein’s marketing strategy? Shein is a Chinese clothing brand and is very popular in the United States for different tastes and ages. During the pandemic, its growth has been remarkable. And one of the brand´s keys to achieving this has been using a successful Shein marketing strategy.

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BluCactus - Brand identity

What is Chanel’s brand identity? A brand identity is essential to any business. Because it is the characteristics and visual aspects that distinguish your product or services. And a good one connects you to the public, and the public to your brand. It also helps define why your product or service is different from others.

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BluCactus - publicize a clothing store

How to publicize a clothing store? December has come, a time for family, work, or travel. But, when for many it´s a time of fun and vacations, we entrepreneurs are looking out for the business advantages.

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BluCactus - What's Hermes' marketing strategy?

What Is Hermès’s Master Marketing Strategy? 

Hermès, founded in 1837 by Thierry Hermès, had a humble beginning as a harness workshop in Paris. Initially, the brand has focused on providing Paris noblemen with equestrian necessities, along with supreme quality leather goods of all kinds. However, over time, the demand for Hermès products increased, contributing to the establishment of an expansive line of products that are aimed at horseback riders. 

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BluCactus - build the loyalty

The best strategies to build the loyalty of a fashion business’s clientele. Customer loyalty is vital to the success of your fashion business. After all, this will determine whether they will stay or forget about you. Besides, this will also help get the word out about your business. In short, if someone likes what you offer, they will likely talk about you to their friends or family. As a result, this makes it an interesting strategy that will deliver profitability, strengthen your position, and add value.

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