7 Tricks to Grab More Attention for Your Real Estate Listing. Are you struggling to sell your real estate listing for weeks or months? Well, you are not alone. The market is witnessing a downturn after the pandemic. There are literally millions of listings out there, but fewer buyers. It becomes challenging to make a way in such a competitive environment. But correct practices and ideas can revive your old listings and get you new clients.
Check out the following 7 clever tips to make your listing stand out amongst others:
1. Make Your Listing Remarkable by Staging
An empty home hardly appeals to anyone.
On the contrary, a staged property evokes the aspirations of the buyer. The data also supports it.
The Real Estate Staging Association conducted a survey; they found out that professionally staged properties take 72% less time to get sold.
Staging makes your listing distinctive and enables the buyers to imagine living there.
2. Stand Out With Real or Virtual Renovation
The term “newly renovated” gives an extra edge to your property.
The buyers would love to move in where they don’t need to make renovation expenses.
If you don’t want to invest in real innovation, you can opt for virtual renovation.
It will provide an idea about the renovated look of your old property to the buyer.
3. Always Present Your Listing With 3D Floor Plan
Genuine buyers want to see the layout and floor plan along with the pictures.
In a world where a 3D floor plan is possible, you should never think of a traditional 2D floor plan again.
A layperson can understand little with those flat floor plans.
In comparison, 3D floor plans present each room’s depth, functionality, and space in a much better way.
4. Use Professional Real Estate Photography
Another way to stand out amongst other listings is to showcase stunning photographs.
These pictures are your first impression of the buyers.
Thus, use professional real estate photography services. They are experts in highlighting the extraordinary features of your real estate listing.
But make sure they have all modern equipment like high-end cameras, lenses, drones, etc.
5. Include Feature Keywords
Some keywords stand out and capture the buyer’s imagination, for example, nearby public transport & market, hardwood floors, high ceiling, newly renovated, etc.
You should recognize and use maximum keywords like these in the description box of your real estate listing.
Also, use words like spacious, luxurious, and impeccable to beautify your description.
6. Get Attention Towards the Best Features
Every listing has some attractive and less desirable features.
Highlight the best parts of the listing when you describe it.
That doesn’t mean you hide any information. But keep the attractions in a more prominent place.
Suppose your listing has a beautiful backyard with a Jacuzzi.
Keep those imageries first and describe them before other features of the property.
7. Increase Visibility of Your Listing
You can take the following steps to increase the visibility of your real estate listing:
- Publish on major platforms of multiple listing services.
- Use social media platforms like Facebook marketplace.
- Try email marketing.
- Keep changing the featured photos.
- Take the help of your fellow agents.
- Go live on Facebook and Instagram while you host open houses.
To Sum Up!
It is not enough to upload your real estate listing to sell it. You need to invest time and effort to cut through all the noise online. And don’t forget to use the latest technology like the 3D floor plan and virtual renovation. The tips mentioned above will help you to shorten the time in selling your listing. These tricks will also get the attention of new buyers in the market.
Author bio for this guest post:
Rahul Agarwal is the Co-founder & Chief Business Officer at Styldod, where he has taught a computer to do interior design! Styldod provides the most hassle-free & inexpensive virtual staging solutions for real estate agents so they can sell their listings faster, and for higher prices.
Rahul was also a co-founder of Mebelkart. He’s your everyday IIT Kanpur nerd who pushes the boundaries with his innovative entrepreneurial stints and is also a sound startup investor & advisor.
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